Blog


Oct

29

2013
Four Steps to Effective Strategic Planning & Implementation

Four Steps to Effective Strategic Planning & Implementation

Contributed by David Shaffer Learn to “Charter” Strategic Initiatives, Manage Accountability and Achieve Results Most companies schedule their management retreat to develop and establish the strategic direction for the remainder of the year, as well as a 3-5 year outlook. The process, although it can contribute to team building by “getting away” from the daily grind, frequently does not result in strategy. That’s because what...

Read More


Oct

29

2013

The Marketing Budget, How to Invest Strategically

Contributed by Eric Lundbohm Each and every year we go through the budgeting process.  Marketing’s part in that process is often significant, as a large percentage of the “discretionary” budget belongs to marketing, earmarked for trade shows, out bound campaigns, advertising, etc.  We plan the budget, execute marketing throughout the year and review results at the end.  Then we start the process over again. How...

Read More


Oct

23

2013

Toss the Technology–Relationships Power Our Lives

Contributed by Joanne S. Black The Internet and other technology breakthroughs have fundamentally changed the way we do business. New technology is created at warp speed, and our customers are more informed and less patient than ever. This cycle of ever-increasing speed and sophistication not only creates an intensely-competitive marketplace, but places further demands on our companies to act and react quickly. Think about it:...

Read More


Oct

04

2013

Announcing the Cerius Share-a-CFO™ Program for Small Businesses

We speak to hundreds of CEOs of small companies every year. We hear their stories in CEO peer groups, at CEO roundtables and at industry meetings. What do we hear? Small companies don’t want to think like small companies, especially when it comes to financial matters. Small companies under $10M in annual revenue can seldom justify a full-time Chief Financial Officer. This doesn’t mean they...

Read More


Oct

01

2013

How to Respond to Serious Legislative or Competitive Threats

Contributed by Paul Gille (One of Cerius’ interim executives takes you inside an insurance company to see reinvention in action). A leading health insurer with a commanding market share and an outstanding capital position has enjoyed significant growth in a very narrow segment of the market. Faced with health care reform, new executive level associates, and dramatic changes in the behavior of major competitors, senior...

Read More


Oct

01

2013

Strategic Planning, One Quarter at a Time

Contributed by Marc Koehler “Our competition stuck it to us in the second quarter and really put us in a hole. We analyzed what went wrong and made adjustments in the third quarter and you closed the gap. Let’s keep going in the fourth and get back to our strengths,” the leader was holding up his single page plan talking to his team, “and you...

Read More


Oct

01

2013

Defining the Best Organizational Structure for Your Business

Contributed by David Shaffer Over many years of working with small to medium size businesses, particularly those looking for, or experiencing growth, a common theme has frequently emerged; one of assuring that the infrastructure of old is robust enough to match the demands of today. A misaligned organization can result in declining customer service, quality, profitability and employee satisfaction levels. It can destroy a company’s...

Read More


Oct

01

2013
Raising Capital: The Strategic Planning Process To Consider Before You Start

Raising Capital: The Strategic Planning Process To Consider Before You Start

Contributed by Theodore E. Lavoie So you’re thinking about raising capital, congratulations! This means that you have grown your business with your own vision, ingenuity, sweat equity, and personal drive to a point where you see opportunities for further growth that additional capital can provide. Or, you have used your vision and ingenuity to create a new business model that is compelling enough to be perceived...

Read More


Sep

26

2013

How Best to Communicate in a Multi-Generational Work Environment

Contributed by Steve Cibull   There are presently as many as four generations working side by side in the workplace. This is due in part to longer life spans, retirement plans, and the great recession. It behooves us to understand each group’s values to enhance communication and collaboration while working alongside one another. The four generations are: the Traditionalists; the Baby Boomers; Generation X; and, the...

Read More


Sep

09

2013

What Steve Jobs Taught Every CEO about Innovation

Contributed by Robert M. Donnelly Everyone agrees that life and business is about change. Consumers are looking for the next faster, better, or cheaper solution. Products that were “new” only a few years ago are becoming antiques today. Technology is moving so fast that we can hardly keep up with it. Steve Jobs was an early pioneer in developing the technology that has become a...

Read More



Page 72 of 84« First...102030...7071727374...80...Last »