Blog


Oct

01

2013
Raising Capital: The Strategic Planning Process To Consider Before You Start

Raising Capital: The Strategic Planning Process To Consider Before You Start

Contributed by Theodore E. Lavoie So you’re thinking about raising capital, congratulations! This means that you have grown your business with your own vision, ingenuity, sweat equity, and personal drive to a point where you see opportunities for further growth that additional capital can provide. Or, you have used your vision and ingenuity to create a new business model that is compelling enough to be perceived...

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Sep

26

2013

How Best to Communicate in a Multi-Generational Work Environment

Contributed by Steve Cibull   There are presently as many as four generations working side by side in the workplace. This is due in part to longer life spans, retirement plans, and the great recession. It behooves us to understand each group’s values to enhance communication and collaboration while working alongside one another. The four generations are: the Traditionalists; the Baby Boomers; Generation X; and, the...

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Sep

09

2013

What Steve Jobs Taught Every CEO about Innovation

Contributed by Robert M. Donnelly Everyone agrees that life and business is about change. Consumers are looking for the next faster, better, or cheaper solution. Products that were “new” only a few years ago are becoming antiques today. Technology is moving so fast that we can hardly keep up with it. Steve Jobs was an early pioneer in developing the technology that has become a...

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Sep

04

2013

Our Part-Time Nation, Part 2

There’s growing evidence that small businesses are becoming more strategic,savvy, and cautious when it comes to staffing their organizations. According to a recent survey by SurePayroll, 22% of small businesses plan to hire independent contractors (or part-time staffers) instead of full-time employees. The survey is summarized in an article in Staffing Industry Analysts. Next time you’re driving down the road next to an office park...

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Aug

27

2013

Avoiding “No Man’s Land” with a Solid Growth Strategy

Contributed by Michael Evans   Most public companies engage in a strategic planning exercise at least every three years. Private companies often skip strategy development, considering it to be theoretical, even bureaucratic. Private companies tend to move quickly to “GOT” (Goals, Objectives and Tactics) due to time constraints and the fact that in most companies, the CEO serves in effect as the part-time chief strategy...

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Aug

27

2013

The Anatomy of a Turnaround, a Case Study

Contributed by David Slocum Dripping Springs trail is a water-less 16 mile hike through thick sage brush, rocks, rattlers, coyotes, and possible mountain lions, with a total elevation change of roughly five thousand feet – all to be accomplished before nightfall so you are not eaten. Definitely not the mental image portrayed by the name on the trail head sign. In the same way the...

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Aug

27

2013

Customer Lifetime Value: A Framework for Assessing Marketing Resource Allocations

[ezcol_2third] Contributed by Ivan Ruzic, Ph.D. ­­­­­­­­­­­­­­­­­­­­­­­­­­­[/ezcol_2third] [ezcol_1third_end] Read More Articles Like This Request a Meeting with a Subject Matter Expert on This Topic[/ezcol_1third_end] Conventional accounting has long viewed marketing expenditures as costs and not as investments in intangible assets. However, it is demonstrable that the value of a firm is linked to expectations of future performance. Therefore, resources allocated to marketing efforts should really...

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Aug

19

2013

Fortune and BusinessWeek Report on the Expanding Use of Interim Executives

Contributed by Charles Besondy For many American workers, including executives, their country has become a “part-time” nation –a nation of part-time employment. The use of temporary, contract, fractional or just-in-time employees is growing rapidly. Full-time employment growth is stuck in low gear. According to a July 2013 FoxNews report on the Bureau of Labor Statistics, the number of temps soared 50% in the past four...

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Aug

05

2013

Calculating the Cost of Misalignment between Sales and Marketing

Contributed by Charles Besondy   Companies, particularly B2B firms, are so accustomed to operating with friction between sales and marketing they have become numb to the negative effect this has on business performance. The CEO is often insulated from the day-to-day pain that misalignment causes. I believe if the costs of misalignment were better understood, every CEO would put marketing and sales alignment on their...

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