Interim Management Chronicles: VP of Strategy
Interim Management Chronicles: VP of Strategy
Saved $2 million
Avoided multi-million dollar market entry
Risk
Reduced risk of entering saturated market
Partnerships
Increased success with potential partnership
Cerius Insights: Any amount of time spent in due diligence will save greatly in time and resource investment.
- Company Profile
- Background Investigations, Federal Contractor
- $10+ million in revenue
- Position/Timeframe
- VP of Strategy
- Situation
- Company was looking to expand its business through different product positioning and new market offering
- Recent acquisition allowed for product offering to military health market
- Currently an outsourced personnel company but seeing a trend in federal government insourcing
- Needed to grow business in an upward trending area
- Needed assessment of portfolio offering and potential target markets
- Implementation
- Performed analysis on internal offerings and surveyed against current state of the market
- Created business case to close the identified gap above
- Determined it would cost a couple of million dollars to get product to competitive level in already saturated market
- Delivered full presentation with all discoveries and recommendations
Results
- Saved the company $2+million dollars to avoid bringing product to an already saturated market
- Introduced them to a company within interim’s network that is already a market leader creating an opportunity to enter in an alternative way
- Started strategic discussions for potential partnership